They will brand just about anything
As video gaming titles continue to extend their title branding into new areas, we continue to shake our heads at some of the strange ideas that marketing folks come up with. The latest one comes from Chrysler, who will be attempting to reach the video gaming crowd with a Limited Edition Call Of Duty Jeep Wrangler.
Yes, this is a real 2011 Chrysler Jeep Wrangler that will carry the Call of Duty branding. While Chrysler is calling the Call of Duty Limited Edition Jeep Wrangler the ultimate collectible for fans of the series, we have to ask of things haven’t gone just a little too far over the edge with the publisher attempting to extend the branding.
While Chrysler has not confirmed exactly what will be included in the Call of Duty limited edition Jeep Wrangler, it is expected that the company will release additional details in the upcoming weeks, and perhaps time this with the launch of Call of Duty: Black Ops, if we were to guess; no word either on how limited edition the offering will be or what kind of cost we can expect.