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Polaroid stops making instant film

by on11 February 2008

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End of an era


Polaroid
is dropping instant film from its product range now that the technology is obsolete, thanks to the digital cameras.

Polaroid is closing factories in Massachusetts, Mexico and the Netherlands and cutting 450 jobs. Instead, it will be concentrating on making printers for mobile phones and Polaroid-branded digital cameras, televisions and DVD players.

The company stopped making instant cameras over the past two years. Initially, Polaroid ignored the digital boom, believing that many photographers who didn't want to wait to get pictures developed would hold onto their old Polaroid cameras.

Polaroid instant film will be available in stores through next year, the company said, after which Japan's Fujifilm will be the only major manufacturer of instant film.

Polaroid made its first instant camera in 1948.
Last modified on 11 February 2008
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