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Snapdragon 400 is Qualcomm’s SoC for watches, wearables

Snapdragon 400 is Qualcomm’s SoC for watches, wearables

We wanted to learn a bit more about Qualcomm's plans for wearables and it turns out that the company believes its…

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Qualcomm sampling 20nm Snapdragon 810

Qualcomm sampling 20nm Snapdragon 810

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EVGA GTX 970 SC ACX 2.0 reviewed

EVGA GTX 970 SC ACX 2.0 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

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Nvidia GTX 980 reviewed

Nvidia GTX 980 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

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PowerColor TurboDuo R9 285 reviewed

PowerColor TurboDuo R9 285 reviewed

Today we will take a look at the PowerColor TurboDuo Radeon R9 285. The card is based on AMD’s new…

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Thursday, 14 July 2011 08:30

Battlefield 3 marketing spend could reach $50 million

Written by David Stellmack
ea

Pachter expects EA to go all out to get the word out
Electronic Arts is likely to spend as much as $50 million on the marketing of Battlefield 3 according to industry analyst Michael Pachter. In his latest Wedbush industry note, he thinks that EA will pull out all of the stops on the marketing of Battlefield 3.

Pachter has already stated that he expects the sales of Battlefield 3 to be better than expected, but not enough to topple Call of Duty Modern Warfare 3. With that kind of marketing spend and the large development costs, EA needs to hit this one out of the park and we convinced that they well.

You can read more here.


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