Error
  • JUser::_load: Unable to load user with id: 67

Featured Articles

LG G Watch R ships in two weeks

LG G Watch R ships in two weeks

The LG G Watch R, the first Android Wear watch with a truly round face, is coming soon and judging by…

More...
LG unveils NUCLUN big.LITTLE SoC

LG unveils NUCLUN big.LITTLE SoC

LG has officially announced its first smartphone SoC, the NUCLUN, formerly known as the Odin.

More...
Microsoft moves 2.4 million Xbox Ones

Microsoft moves 2.4 million Xbox Ones

Microsoft has announced that it move 2.4 million consoles in fiscal year 2015 Q1. The announcement came with the latest financial…

More...
Gainward GTX 970 Phantom previewed

Gainward GTX 970 Phantom previewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
EVGA GTX 970 SC ACX 2.0 reviewed

EVGA GTX 970 SC ACX 2.0 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Wednesday, 14 December 2011 10:15

Analyst touts Apple as next big chip player

Written by



Intel failing to keep up in mobile


The shift to smartphones and tablets has placed Intel and AMD in an awkward predicament, as smaller and relatively new chip designers are starting to capitalize on the plucky ARM architecture.

Piper Jaffray analyst Gus Richard believes Apple is one of the companies that stands to greatly benefit from the trend, which is hardly surprising as it was Apple who revamped the smartphone and tablet marked with the iPhone and iPad.

Richard claims Moore’s Law and raw performance should no longer be used as a benchmark, since the emphasis is now on user experience, power consumption, cost, and perhaps most importantly, software. Although Apple A-series chips, or any ARM based chips for that matter, don’t come close to x86 parts in terms of performance, they can offer a superior user experience, he argues.

It all boils down to this combination of factors. Although ARM chips don’t offer much in the performance department, they run optimized operating systems that allow them to offer a good user experience on mobile devices. Couple that with their relatively low cost and great power efficiency and you end up with a pretty competitive package.

So far the tablet and to some extent smartphone markets have largely been dominated by Apple’s iOS and A-series chips, but Android is playing an increasingly important role, although it still lags behind in tablets. With the advent of Windows 8, Redmond could also get a big chunk of the market.

However, as far as plain PCs are concerned, the x86 architecture will be with us for years to come.

More here.


blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments