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Acer plans on shipping million PCs to Brazil


Double the amount from 2011

It has
been reported that the financial crisis in the EU prompted Acer to turn to emerging markets for profit and the company plans on shipping a million PCs to Brazil in 2012.

Digitimes quotes industry sources as saying that Acer launched a price war to increase its share in Brazil. Apparently, the company has seen some results and it plans to continue full throttle.

Brazilian laws stipulate high customs duties on imported PCs in order to protect domestic companies. However, Acer, HP and others went around this by shipping components and barebones from China to Brazil, which are then assembled by Brazilian OEM partners.

More here.

Last modified on 01 February 2012
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