Featured Articles

Snapdragon 400 is Qualcomm’s SoC for watches, wearables

Snapdragon 400 is Qualcomm’s SoC for watches, wearables

We wanted to learn a bit more about Qualcomm's plans for wearables and it turns out that the company believes its…

More...
Qualcomm sampling 20nm Snapdragon 810

Qualcomm sampling 20nm Snapdragon 810

We had a chance to talk to Michelle Leyden-Li, Senior Director of Marketing, QCT at Qualcomm and get an update on…

More...
EVGA GTX 970 SC ACX 2.0 reviewed

EVGA GTX 970 SC ACX 2.0 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Nvidia GTX 980 reviewed

Nvidia GTX 980 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
PowerColor TurboDuo R9 285 reviewed

PowerColor TurboDuo R9 285 reviewed

Today we will take a look at the PowerColor TurboDuo Radeon R9 285. The card is based on AMD’s new…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Saturday, 14 April 2012 05:26

Intel slashes 22nm Ivy Bridge desktop prices before launch

Written by Jon Worrel

intel logo new

Cheaper for retailers, not necessarily buyers

Intel has hinted at two signs of potential good news for prospective 22nm Ivy Bridge desktop chip buyers this month. Not only will it be pushing forward the launch of its Core i5 and Core i7 desktop models from Sunday, April 29th to Monday, April 23rd, but it will also be slashing the mass-quantity bulk shipment prices for retailers worldwide.

intel ivy bridge banner 

Our friends at VR-Zone are reporting that average price cuts end up somewhere between $7 and $8 dollars, and while not a significant difference, these prices are reflected in pricing for 1,000 units and not actual retial pricing. In other words, Newegg, Micro Center, Amazon, Fry's Electronics and all the other great American retailers and online e-tailers of this world can very well decide however they want to price these chips, as they will all be getting away with paying $7 to $8 less for them in quantities of 1,000.

intel 22nm ivy bridge price reduction

VR-Zone: Intel 22nm Ivy Bridge desktop (Core i5, Core i7) price adjustment


Where the cost of a Core i7 3770K was expected to be $320 for retailers, it will now be $313. Where the cost of a Core i5 3750K was expected to be $220 for retailers, it will now be $212. The same goes for all other Core i5 and Core i7 models listed in the chart above. Nevertheless, these cost-reduced wholesale prices transform into retail pricing is a different matter entirely, and this includes pre-orders that have already been placed around the Web.

We can only guess that AMD will react to Intel's 22nm Ivy Bridge desktop cost reduction as it will impact their bottom line over the next few months without some sort of creative marketing response.

Last modified on Saturday, 14 April 2012 06:55

Jon Worrel

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments