Featured Articles

5th Generation Broadwell 14nm family comes in three lines

5th Generation Broadwell 14nm family comes in three lines

Intel's 5th Core processor family, codenamed Broadwell, will launch in three lines for the mobile segment. We are talking about upcoming…

More...
Broadwell Chromebooks coming in late Q1 2015

Broadwell Chromebooks coming in late Q1 2015

Google's Chromebook OS should be updating automatically every six weeks, but Intel doesn't come close with its hardware refresh schedule.

More...
New round of Nexus phone rumour kicks off

New round of Nexus phone rumour kicks off

Rumours involving upcoming Nexus devices are nothing uncommon, but this year there is a fair bit of confusion, especially on the…

More...
Nvidia officially launches the 8-inch Shield Tablet

Nvidia officially launches the 8-inch Shield Tablet

As expected and reported earlier, Nvidia has now officially announced its newest Shield device, the new 8-inch Shield Tablet. While the…

More...
Aerocool Dead Silence reviewed

Aerocool Dead Silence reviewed

Aerocool is well known for its gamer cases with aggressive styling. However, the Dead Silence chassis offers consumers a new choice,…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Thursday, 26 April 2012 11:01

Google changes search algorithm

Written by Nick Farrell



Fighting over optimisation


Google is making a change to its search algorithm to fight “over-optimization” and instead favour websites with high-quality content and less refined search-engine optimisation.

Google plans to punish sites that violate the company’s “existing quality guidelines” and is intended to reward those “making great sites for users, not just algorithms." The changes cut the amount of content that surfaces high in a user’s search results on Google but that is not particularly useful or valuable.

The algorithm would decide if websites “throw too many keywords on the page, or whether they exchange way too many links. The company calls the problem “keyword stuffing” and “link schemes,” that violate its guidelines. The shift to Google’s algorithm is likely to affect, at least initially, some websites that aren’t clearly violating its guidelines.

Google did not provide specifics about how the algorithm will differentiate useful content from Web spam.  It says that the changes will affect about three percent of search queries.

Nick Farrell

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments