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Friday, 27 April 2012 08:30

Samsung tops Nokia, Apple in mobile shipments

Written by Peter Scott



93.5 million phones in Q1


Maker of overpriced plasticky phones Samsung has managed to overtake Nokia and Apple in the mobile market.

Samsung ended the first quarter of 2012 with a commanding lead over the competition, seizing a 25 percent market share. According to Strategy Analytics and IHS iSuppli, the Korean giant brushed Nokia and Apple aside with relative ease, shipping 93.5 million handsets.

Looking at the smartphone share, Samsung fared even better. The company shipped 44.5 million units for a 30.6 percent share, up from 12.2 percent in Q1 2011. Apple ranked second, shipping 35.1 million iPhones, while Nokia slipped to third, shipping just 11.9 million units, down from 24.2 million a year ago.

Things are starting to heat up in the mobile market. Nokia is rushing to embrace Windows Phone, as sales of Symbian phones slow down faster than expected. Apple is facing increasingly strong competition from the Android camp, but the same goes for Samsung, as it has to deal with increasingly competitive phones from the likes of HTC, LG and even back-from-the-dead Sony.

Last modified on Friday, 27 April 2012 08:34
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