Featured Articles

AMD SVP John Byrne named turnaround exec of the year

AMD SVP John Byrne named turnaround exec of the year

Director of AMD’s PR Chris Hook has tweeted and confirmed later in a conversation with Fudzilla that John Byrne, Senior Vice…

More...
Shield Tablet 8 launching on Tuesday July 22nd

Shield Tablet 8 launching on Tuesday July 22nd

We knew the date for a while but as of right now we can confirm that Nvidia’s new Shield Tablet 8,…

More...
AMD confirms 20nm in 2015

AMD confirms 20nm in 2015

Lisa Su, Senior Vice President and Chief Operating Officer, AMD, has confirmed what we told you back in May 2014 – …

More...
AMD reports loss, shares tumble

AMD reports loss, shares tumble

AMD’s debt load is causing huge problems for the chipmaker -- this quarter it had another substantial loss. The tame Apple Press…

More...
AMD A8-7600 Kaveri APU reviewed

AMD A8-7600 Kaveri APU reviewed

Today we'll take a closer look at AMD's A8-7600 APU Kaveri APU, more specifically we'll examine the GPU performance you can…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Friday, 07 September 2012 08:09

Investors expected Tegra chips in new Kindle tablets

Written by Peter Scott



Not exactly sure why


Some investors and analysts are apparently surprised by Amazon’s decision to use Texas Instruments parts in the tablets. They apparently expected Amazon to tap Nvidia, although we are not entirely sure why.

Amazon boss Jeff Bezos claims the TI OMAP 4470 has batter bandwidth and computing power than Nvidia’s top Tegra 3 chips, although we would rather not get into this.

Evercore analyst Patrick Wang told Retuers that Amazon’s pick is a “huge surprise” and that “most people assumed Tegra 3 would be the processor in the new device." We are not sure what Wang means by “most people” as it was clear a long time ago that Nvidia would not get the contract and this is what Nvidia reps have been saying off the record for months.

Industry veteran Pat Moorhead believes Amazon should have tapped Tegra, but he notes that the company already has a history with TI.

Gamers would probably be more pleased with Tegra, but Amazon is content-centric and so are its consumers. For books, video and magazines the OMAP 4470 is more than adequate and there is really no point in jacking up the price for a handful of gaming enthusiasts.

More here.

blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments