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Wednesday, 15 May 2013 10:35

Galaxy S4 gives iPhone 5 a good kicking

Written by Nick Farrell



Fastest selling phone

Samsung Electronics' Galaxy S4 has been selling faster than any of its predecessors in the top-selling smartphone line-up and has been giving Apple’s iPhone 5 a good kicking. While there is little hype, and no brain dead, and pointless PR stunts like forcing your customers to queue for days before the launch, Samsung is seriously damaging Apple.

As of the end of April, Samsung supplied six million Galaxy S4 handsets to telecommunication operators around the world," an executive at the company said. Samsung officially unveiled its latest handset on April 26 and had supplied 4 million units worldwide within five days. In contrast, it took 85 days for the company to shift 3 million of its S1 handsets, 55 days to do the same for the S2, and 21 days for the S3. The company said that as of Friday, we have sold more than six million units, and we predict that it could break the 10-million mark by as early as the end of this month.

Now before the Apple fanboys crank up that Jobs’ Mob does far better than that, saying that Apple sold five million it its first weekend, the speed of the sale of just one of Samsung’s phones should be scaring the outfit. Apple sells one phone a year and puts shedloads of promotion into it. The fact that Samsung could have 80 per cent of its sales in its first few days of sail on just one of its products is very bad news for Cupertino. Particularly when you consider that Samsung is only one of the competitors out there and the S4 is just one of Samsung's phones.

It is becoming clear that Apple’s attempts to flog a similar product with minor changes once every year are failing. If the next version of the iPhone is not pretty special then the company should pack it in and do something different.

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