Desperate to avoid a report of the Facebook fiasco, Twitter has set its IPO valuation at something passing for reasonable.
Twitter said that its initial offering would raise up to $1.6 billion and value the company at up to about $11 billion. This is more conservative than the $15 billion some analysts had predicted for the social notworking outfit.This might attract investors who might consider the money-losing company's listing price a better deal, with room to rise.
Twitter had signaled for weeks it would price its IPO modestly to avoid the sort of stock plummet that spoiled the Facebook IPO. It means that it is expected to sell its 70 million shares between $17 and $20 apiece.
Twitter's offering will be the most high-profile Internet IPO since Facebook's May 2012 disaster which took the company a year to recover from. The difference is that Twitter is not a profitable company yet.