BlackBerry has decided that it will allow Windows users access to its messaging system BBM, or BlackBerry Messenger. The plan will make the messaging service more appealing to its enterprise clients and help the troubled smartphone maker reinvent itself as a more software and services outfit.
Blackberry has been touting new BBM features in a bid to make it a more viable messaging tool for clients such as corporations and government agencies that are on the lookout for a secure messaging service. Last year Blackberry opened the service to phones powered by Android operating system and Apple's iOS platform. The rollout to the Windows phone platform means the service is now available on all major smartphone platforms, making it a more viable option for those clients that are considering using it as a communication tool.
The messaging service has more than 85 million active users. Last month, BlackBerry began to roll out BBM Protected, a secure messaging service tailored specifically to the needs of companies in regulated sectors. It is still a long way from bringing BBM to desktops which will really make the system useful.
That would take a collaboration between Microsoft and Blackberry. However, apparently there is a gap between desire and getting it done.