Published in Mobiles

Qualcomm announces VR Vuforia SDK

by on19 September 2014

Samsung, Epson, Score AR on board

Oculus VR kicked off a new round of virtual reality hype and of course they won't be the only company to pursue this dream. It turns out that Qualcomm wants a piece of the action and VP of Product Management Jay Wright has just announced the Vuforia for Digital Eyewear SDK.

Its predecessor, the Qualcomm Vuforia mobile vision platform has been widely adopted by developers building great augmented reality applications. Most VR developers kept asking if such a technology would be able to enter the VR space wrapped around your head. Some 100,000 developers created apps form Vuforia mobile vision platform which resulted with 1.25 million augmented reality application installs globally. Since they wanted to get the experience to wearables, and this is what resulted with Vuforia for Digital Eyewear SDK.

Samsung Gear VR on board


ChanWoo Park, Vice President of Samsung, showcased an Oculus powered Gear VR device and said the company believes that this is the next big thing in visual computing. Apparently there is some Qualcomm silicon inside. Knowing that Gear VR is powered by Samsung Galaxy Note 4 featuring Qualcomm Snapdragon 805 and Adreno 420 graphics it doesn’t surprise us that Samsung is on board with Qualcomm.

President and CEO of Ostrerhout design group believes that there are a lot of real life scenarios where you can use glasses combing rendered graphics with a real word in see trough experience. Scott Montgomerie founder of Score AR showed a demo of VR powered user manual that helps you connect the right cable to a sound receiver, or 3D content directly over a water pump that guides a worker on how to disassemble the pump in a step-by-step guide.


Epson sees a bright VR future for Qualcomm


Epson's New Ventures executive Eric Mizufuka is also supporting Qualcomm’s new solutions. He underscores the importance of calibration as one of the most challenging things in VR. Qualcomm apparently solved this problem.

Epson believes Vuforia for Digital Eyewear SDK can open up the floodgates for smart glasses around the world. We don't share his optimism but let's wait and see what Qualcomm can change in this space.

 

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