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Oracle claims to match Amazon’s cloud price

by on29 September 2014



Begun the cloud wars have

Database management firm Oracle has said that its new cloud service will match the price being offered by Amazon Web Services (AWS). Oracle confirmed the new competitive pricing strategy for its cloud offering at its OpenWorld conference.

Chairman Larry Ellison said Oracle's cloud platform will "have the same pricing as Amazon or any other infrastructure provider." He said the company’s new platform would include analytics, mobile, identity and social features.

Oracle's switch to cloud services could also see the business improve efficiencies by running everything itself. Oracle’s cloud move has damaged the outfit’s bottom line, but Ellison's successor as CEO, Safra Catz, believes the company is now in a good position to benefit from the migration.

"As the movement to the cloud grows, we expect this transition will affect our revenue to the positive," she said. "These customers will essentially replace their software-support payments with a cloud subscription, which will mean substantially more revenue to Oracle."

Oracle also introduced flash storage and data recovery products and its M7 microprocessor to speed up database software.

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