Morning after sickness complaints
After a wave
of complaints, Microsoft has dropped a controversial online ad for its
Internet Explorer web browser that featured a puking woman.
The adverts,
which star Dean Cain, who played Superman in the 1990s TV series, shows a
woman who discovers an offensive website on her husband's browser. The
content makes her throw up three times and Cain suggests Internet Explorer's
privacy options mean that users will never have to suffer from what he calls
OMGIGP - "Oh My God, I'm Gonna Puke" syndrome - ever again.
All harmless
enough in a college humour sort of way but apparently it has sent people
reaching for sick buckets of their own, Redmond has been flooded by
complaints, due to its graphic nature, and has pulled the
advertisement. In a statement Microsoft said that while much of the feedback
to this particular piece of creative was positive, “some of our customers
found it offensive, so we have removed it.”