Marketing gone mad
Apple fanboys are accusing their favour cult of spoiling Christmas for
withdrawing the broken iMacs from sale in the run up to Christmas.
Apple has denied that the reason for the withdrawal is because the iMac is fast
becoming an expensive lemon with cracked screens, faulty graphics or dodgy
chips, claiming that the withdrawal is due to a shortage of supply.
It seems that Apple fanboys would rather believe that, than admit that the new
range of expensive iMacs are actually poor quality. It also means that
they can moan that Apple has spoiled Christmas for them by not supplying the
machines in time.
What is amusing is the range of excuses that Apple suppliers are giving fanboys
for the lack of product. Although some users on the forum were told by Apple their shipments had
been delayed by red tape while in transit, one person was told that the
manufacturer in China was waiting for parts, while another said their insurance
company informed them that “cracked screens” were behind a huge backlog of
orders.
Several reports from Apple resellers that all shipments of 27-inch
iMacs have
been delayed by 2 weeks as Apple is in the process of replacing the
graphics card. If this is true than it is odd that the only part of the
iMac which
has not been identified as causing grief is being replaced.
While we think it fair that Apple has withdrawn an obviously faulty product
range from sale, we do not think it fair on the poor fanboys not to tell them
the real reason. After all they are going on thinking, despite all
evidence, that the iMac is worth the money they paid for it.