AMD/ ATI just launched AVIVO with its 8.12 drivers and it looks that it runs faster than Badaboom 1.0. Nvidia maybe wasn't really clear enough, but Badaboom is not its own product, but rather a product of a Korean company that developed this transcoder for Nvidia.

The Badaboom 1.1 will publicly be available in mid-December, which is any day now, and this should bring some performance updates.

The new Badaboom 1.1 brings the following:

Support for additional input file formats and containers: DivX, Xvid, MpegPEG-1, VC-1, AVI, MKV, among others. The file formats supported by Badaboom 1.0 will still be supported, as well.

Multi-GPU Support: Effectively doubles the transcode performance of Badaboom by letting the users run two or more Badaboom applications to run on separate video clips simultaneously with multiple NVIDIA GPU working on a separate video clips to get the work done faster.

New output profiles: YouTube, Blackberry Bold and Microsoft Zune have been added. User-customizable outputs are also available.

H.264 Main profile output: Provides even higher quality output than version 1.0, especially useful when outputting at resolutions higher than 480p. Baseline profile is still supported.

1920x1080 (1080p) output: The largest standard ATSC video resolution now available is an output option, which provides great video quality when combined with Main profile.

We believe that dual core support is a nice touch, as this can potentially double the speed of transcoding, but we have to see it to believe it and the new profiles such as Youtube, Bold and Zune are the way to go; and DivX, Xvid, VC1, MKV and AVI are something that people have been expecting from any serious transcoder. We will try to compare both to see who did a better job: Avivo in 8.12 or Badaboom 1.1.