Published in Graphics

Nvidia rebrand leaked

by on03 January 2009

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Low end 9 series to become G1x0


It's been
quite a while since Nvidia rebranded its cards, and we were beginning to think it had dropped the habit altogether. We talked about the upcoming rebrand in November, and now several leaked ads, courtesy of German retailer MediaMarkt, all but confirm the new naming scheme.

Three cards are mentioned in the ads: the G100, G120 and G130, the latter apparently being a rebranded 9600 GSO, which was, in fact, a rebranded 8800 GS all along. Third time lucky, it seems.

Apparently, the G100 and G120 are 9400 GT and 9500 GT, respectively. According to TechConnect, the naming scheme is scheduled to go live at the end of the month, and G92 cards will subsequently also be rebranded into GTS 1xx series.

Nvidia also plans to brand the high-end GTX2xx, performance and mainstream are GT2xx, while the entry-level remains G1xx branded. They simply follow a keep-it-simple strategy as a tool to get attention back to its rebranded products. If it sounds new, it has to be new.

More here.

Also read:

Nvidia rebranding the Geforce 9 rebrands
Last modified on 05 January 2009
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