Published in News

Sony might be planning another PS3 price cut

by on13 July 2007


Only in the US of course


Sony, which already cut its PlayStation 3 price by $100 U.S. dollars, is likely to cut its price again by year-end according to U.S. media reports.

Capcom Chief Financial Officer Kazuhiko Abe said in an interview, "the price has been cut once and it is likely to be cut again towards the end
of the year. I expect the (PS3's) installed base to grow gradually."

The Xbox 360 and Wii have outsold the PS3 by several times in the crucial US market, leaving Sony, unable to catch up.

However the PS3 is supposed to be the killer application for Blu-Ray in the States and part of its strategy of eventually offering downloaded high-definition movies, video games, movie trailers and demos.

More here.

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