Chief Executive Steve Ballmer has told ZDNet that Apple's iPhone is 'quite nice' and that Redmond will target the mobile phone software market. He said that as millions of consumers buy mobile phones, and as mobile phones become more capable, it's a natural extension of Microsoft's core business selling PC operating systems and applications.
Competing with Apple, Google and Symbian was not such a big deal. as Ballmer sees his company as bridging the consumer and business markets to provide a more compelling "experience" for phone buyers.
He said that obviously there was a lot of talk about the iPhone. Apple had done some very good things with the gestures UI. "There is some stuff that they've done that's quite nice."