Featured Articles

TSMC: Volume production of 16nm FinFET in 2H 2015

TSMC: Volume production of 16nm FinFET in 2H 2015

TSMC has announced that it will begin volume production of 16nm FinFET products in the second half of 2015, in late…

More...
AMD misses earnings targets, announces layoffs

AMD misses earnings targets, announces layoffs

AMD has missed earnings targets and is planning a substantial job cuts. The company reported quarterly earnings yesterday and the street is…

More...
Did Google botch the Nexus 6 and Nexus 9?

Did Google botch the Nexus 6 and Nexus 9?

As expected, Google has finally released the eagerly awaited Nexus 6 phablet and its first 64-bit device, the Nexus 9 tablet.

More...
Gainward GTX 970 Phantom previewed

Gainward GTX 970 Phantom previewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
EVGA GTX 970 SC ACX 2.0 reviewed

EVGA GTX 970 SC ACX 2.0 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Friday, 23 July 2010 08:43

Premier League to partner with EA Sports

Written by David Stellmack


EA to be official “Technology Partner”
Electronic Arts has done it again. This time around, Electronic Arts has leveraged its EA Sports brand to become the official technology partner of the English Premier League. The news isn’t that stunning, but it will give EA the ability to benefit from live broadcast branding and content enhancements that will come to FIFA starting with the next release.

The biggest part of the partnership will be the creation of the EA Sports Player Performance Index, which will not only be used during broadcasts but within the actual Premier League games themselves. The Play Performance Index will be based on real statistics and can be used to actually rate a player based on his real world play; and, of course, this will also translate into the game.

EA Sports branding will be used in broadcasts of matches, and expect to see the EA Sports logos on the stats as well as the other areas of the game broadcast such as replays, for example. Both sides will continue to be looking for ways to expand their partnership as time goes on.
Last modified on Friday, 23 July 2010 09:40
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments