Featured Articles

LG G Watch R ships in two weeks

LG G Watch R ships in two weeks

The LG G Watch R, the first Android Wear watch with a truly round face, is coming soon and judging by…

More...
LG unveils NUCLUN big.LITTLE SoC

LG unveils NUCLUN big.LITTLE SoC

LG has officially announced its first smartphone SoC, the NUCLUN, formerly known as the Odin.

More...
Microsoft moves 2.4 million Xbox Ones

Microsoft moves 2.4 million Xbox Ones

Microsoft has announced that it move 2.4 million consoles in fiscal year 2015 Q1. The announcement came with the latest financial…

More...
Gainward GTX 970 Phantom previewed

Gainward GTX 970 Phantom previewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
EVGA GTX 970 SC ACX 2.0 reviewed

EVGA GTX 970 SC ACX 2.0 reviewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Friday, 23 July 2010 08:43

Premier League to partner with EA Sports

Written by David Stellmack


EA to be official “Technology Partner”
Electronic Arts has done it again. This time around, Electronic Arts has leveraged its EA Sports brand to become the official technology partner of the English Premier League. The news isn’t that stunning, but it will give EA the ability to benefit from live broadcast branding and content enhancements that will come to FIFA starting with the next release.

The biggest part of the partnership will be the creation of the EA Sports Player Performance Index, which will not only be used during broadcasts but within the actual Premier League games themselves. The Play Performance Index will be based on real statistics and can be used to actually rate a player based on his real world play; and, of course, this will also translate into the game.

EA Sports branding will be used in broadcasts of matches, and expect to see the EA Sports logos on the stats as well as the other areas of the game broadcast such as replays, for example. Both sides will continue to be looking for ways to expand their partnership as time goes on.
Last modified on Friday, 23 July 2010 09:40
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments