Featured Articles

Analysts expect ARM to do well next year

Analysts expect ARM to do well next year

British chip designer ARM could cash in on the mobile industry's rush to transition to 64-bit operating systems and hardware.

More...
Huawei and Xiaomi outpace Lenovo, LG in smartphone market

Huawei and Xiaomi outpace Lenovo, LG in smartphone market

Samsung has lost smartphone market share, ending the quarter on a low note and Xiaomi appears to be the big winner.

More...
Intel Broadwell 15W coming to CES

Intel Broadwell 15W coming to CES

It looks like Intel will be showing off its 14nm processors, codenames Broadwell, in a couple of weeks at CES 2015.

More...
Gainward GTX 980 Phantom reviewed

Gainward GTX 980 Phantom reviewed

Today we’ll be taking a closer look at the recently introduced Gainward GTX 980 4GB with the company’s trademark Phantom cooler.

More...
Zotac ZBOX Sphere OI520 barebones vs Sphere Plus review

Zotac ZBOX Sphere OI520 barebones vs Sphere Plus review

Zotac has been in the nettop and mini-PC space for more than four years now and it has managed to carve…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Friday, 23 July 2010 08:43

Premier League to partner with EA Sports

Written by David Stellmack


EA to be official “Technology Partner”
Electronic Arts has done it again. This time around, Electronic Arts has leveraged its EA Sports brand to become the official technology partner of the English Premier League. The news isn’t that stunning, but it will give EA the ability to benefit from live broadcast branding and content enhancements that will come to FIFA starting with the next release.

The biggest part of the partnership will be the creation of the EA Sports Player Performance Index, which will not only be used during broadcasts but within the actual Premier League games themselves. The Play Performance Index will be based on real statistics and can be used to actually rate a player based on his real world play; and, of course, this will also translate into the game.

EA Sports branding will be used in broadcasts of matches, and expect to see the EA Sports logos on the stats as well as the other areas of the game broadcast such as replays, for example. Both sides will continue to be looking for ways to expand their partnership as time goes on.
Last modified on Friday, 23 July 2010 09:40
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments