The big star of the show this year was Nvidiaâ€™s long delayed Tegra 2 dual-core mobile processor. Introduced last year at Nvidiaâ€™s CES 2010 keynote, the 40nm SoC platform features an ARM dual-core Cortex A9 CPU coupled with an ultra-low power GeForce GPU in a marketed TDP envelope of just 500mW.
Jen-Hsun starts by asserting that the iPhone and iPad have revolutionized the way we use computers and the way we build them. â€śWeâ€™re going to have more than one of these mobile computing devices in our livesâ€¦ [and eventually] weâ€™ll have The Internet of Things.â€ť
â€śThe companies of the past are readjusting their strategies. New positions are going to emerge. At this particular CES, youâ€™re going to see the pieces come together. The landscape is going to change, and in quite dramatic ways. Your most personal computer changed from a PC to a mobile device. The person who makes that mobile computer â€“ that OEM â€“ used to be a computer company. Now, youâ€™re buying these mobile computers from wireless carriers. The person who builds it, and the person you buy it from, are different.â€ť
In essence, Jen-Hsun explains that mobile consumers are not computing anymore in terms of productivity. Rather, they are computing to consume content. â€śThis mobile device is going to become a computer first, and a phone second. With this paradigm shift, it needs the ability to access the web in its full glory, because fundamentally the Web is todayâ€™s computing platform.â€ť
Nvidia has officially introduced the age of the superphone, and starting in 2011 we will see mobile devices capable of being â€śfully Adobe Flash Player compatibleâ€ť with 1080p playback and external Full HD display outputs becoming standardized.
Jen-Hsun introduced LG VP on stage for the announcement of the worldâ€™s first superphone. The device is the LG Optimus 2X, a rather old bit of news that we have previously written about. In early 2010, LG Electronics had a vision of creating â€śbeauty outside, but a monster insideâ€ť device that would serve as a multitasking-centric pocket device. The goal of the LG Optimus 2X was ultimately achieved through a partnership with Nvidia and Adobe to deliver a dual-core mobile architecture that could fluidly run Adobe Flash Player 10.1 content. All in all, the device should break ground for other mobile device manufacturers looking to bring superphones to a market of consumers who enjoy the essentials of desktop multitasking in a pocket-sized environment.