Published in AI

Android tablet sales in Q1 fail to impress

by on04 May 2012

Apple regains share thanks to new iPad

After a relatively good run in the last quarter of 2011, sales of Android tablets seem to be faltering once again.

Amazon’s Kindle Fire had much to do with Android’s strong showing in Q4, but it seems it is not attracting nearly as many customers now. Kindle accounted for 17 percent of the market in Q4, but its share is now just 4 percent and Samsung managed get back the second spot.

Apple continued its dominance, selling 11.8 million iPads for a 68 percent share. However, beancounters at IDC still think that Android will make a comeback in Q2, mainly thanks to cheap tablets expected from Samsung, Lenovo and Google.

Interestingly Android is doing pretty well in some Asian markets, where it is expected to end the year with a 70 percent share of the market.

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