Featured Articles

Apple iPad Air 2 costs $275 to build

Apple iPad Air 2 costs $275 to build

IHS has told Recode that the Apple iPad Air 2 16GB Wifi costs only $275 to build -- not bad…

More...
LG sells 16.8 million smartphones in Q3 14

LG sells 16.8 million smartphones in Q3 14

As Samsung is losing market share, another Korean company, which many had written off, is gaining.

More...
LG G Watch R EU price set at €299

LG G Watch R EU price set at €299

LG G Watch R is probably the best looking Android Wear device on the market and many have been waiting for…

More...
Nvidia GTX 970 SLI tested

Nvidia GTX 970 SLI tested

Nvidia recently released two new graphics cards based on its latest Maxwell GPU architecture, with exceptional performance-per-watt. The Geforce GTX 970…

More...
Gainward GTX 970 Phantom previewed

Gainward GTX 970 Phantom previewed

Nvidia has released two new graphics cards based on its latest Maxwell GPU architecture. The Geforce GTX 970 and Geforce GTX…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Friday, 06 July 2012 18:51

Intel might finally cut Ultrabook chip prices

Written by Slobodan Simic

intel logo new

In the wake of back-to-school shopping spree


According to a report over at Xbitlabs.com, it appears that Intel might have finally buckled under ODM pressure and decided ti reduce prices of its ultra low-voltage Core i3 Ivy Bridge CPUs.

Citing a report by an analyst with Wiliams Financial Group, Intel will reduce the price of its Core i3 ULV chips by US $25 to $27, which does not sound like much, but actually represents a 11-percent slash if you take a look at Intel's Core i3-3217U 1.8GHz dual-core CPU. Currently, Intel's Core i3-3217U is the only Core i3 mobile chip with 17W TDP that fits in the Ultrabook picture and goes for US $225.

Intel has been trying to lower Ultrabooks pricing for quite some time and has recently suggested a switch from expensive materials to plastics, but this did not go well with ODMs and neither did the idea of reducing already low profit margins.

It is still left to be seen will the new price cut have any impact on the market, but considering that the back-to-school shopping is just around the corner, Intel might be looking to score by volume and not by price.

More here


Last modified on Monday, 09 July 2012 08:28
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments