Featured Articles

IHS teardown reveals Galaxy S5 BOM

IHS teardown reveals Galaxy S5 BOM

Research firm IHS got hold of Samsung’s new flagship smartphone and took it apart to the last bolt to figure out…

More...
Galaxy S5, HTC One M8 available selling well

Galaxy S5, HTC One M8 available selling well

Samsung’s Galaxy S5 has finally gone on sale and it can be yours for €699, which is quite a lot of…

More...
Intel lists Haswell refresh parts

Intel lists Haswell refresh parts

Intel has added a load of Haswell refresh parts to its official price list and there really aren’t any surprises to…

More...
Respawn confirms Titanfall DLC for May

Respawn confirms Titanfall DLC for May

During his appearance at PAX East panel and confirmed on Twitter, Titanfall developer Respawn confirmed that the first DLC pack for…

More...
KFA2 GTX 780 Ti Hall Of Fame reviewed

KFA2 GTX 780 Ti Hall Of Fame reviewed

KFA2 gained a lot of overclocking experience with the GTX 780 Hall of Fame (HOF), which we had a chance to…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Monday, 08 April 2013 10:44

HTC posts horrible quarterly figures

Written by Fudzilla staff

Profit down 91.5% YoY

It is no secret that HTC is in trouble, but the company’s latest quarterly financial results seem to indicate that even the pessimists were off their mark.

HTC’s profits slipped to just $2.85 million last quarter, down 91.5 percent compared to last year. Analysts had expected more than $15 million in net profit, on top of higher revenues.

Worse, the company was forced to delay its flagship HTC One smartphone due to component shortages. The One uses a revolutionary new camera, which is apparently so revolutionary that it can’t be built.

HTC recently announced that it would rethink its marketing approach and spend a lot more cash in the process. Sadly though, it seems to be a bit too late for that. HTC makes some brilliant phones, but it just can’t get its message across. Even if it gets its act together and boost marketing, it will never be able to match Samsung’s runaway marketing budget.

blog comments powered by Disqus

To be able to post comments please log-in with Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments