Published in Mobiles

MediaTek expects Android One shipments to hit 2m units

by on18 September 2014



By the end of the year

Chipmaker MediaTek expects sales of frugal Android One phones to hit 2 million units this year. It does not sound like much, but bear in mind that the rollout is limited to just the Indian subcontinent for the time being.

Selling two million cheap phones in a single quarter may not sound like a big deal, but Android One will eventually come to other markets and other vendors.

"We expect 1.5-2 million Android One handsets to be sold this year in India," MediaTek VP Mohit Bhushan told news agency PTI.

The first batch of Android One phones comes from Indian phonemakers such as Micromax, Spice and Karbonn. They are powered by MediaTek silicon, the MT6582 SoC with four Cortex A7 cores to be exact. 

The big question is what happens next?

Three vendors will sell 1.5 million to 2 million devices in three months – and that’s in a single market. Android One will eventually cover a lot more markets and some big names have already signed up, including Lenovo, Panasonic, Alcatel, Asus, HTC and Acer.

Qualcomm chips will appear in some designs and they could possibly deliver 4G connectivity on a budget.

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