Featured Articles

Analysts expect ARM to do well next year

Analysts expect ARM to do well next year

British chip designer ARM could cash in on the mobile industry's rush to transition to 64-bit operating systems and hardware.

More...
Huawei and Xiaomi outpace Lenovo, LG in smartphone market

Huawei and Xiaomi outpace Lenovo, LG in smartphone market

Samsung has lost smartphone market share, ending the quarter on a low note and Xiaomi appears to be the big winner.

More...
Intel Broadwell 15W coming to CES

Intel Broadwell 15W coming to CES

It looks like Intel will be showing off its 14nm processors, codenames Broadwell, in a couple of weeks at CES 2015.

More...
Gainward GTX 980 Phantom reviewed

Gainward GTX 980 Phantom reviewed

Today we’ll be taking a closer look at the recently introduced Gainward GTX 980 4GB with the company’s trademark Phantom cooler.

More...
Zotac ZBOX Sphere OI520 barebones vs Sphere Plus review

Zotac ZBOX Sphere OI520 barebones vs Sphere Plus review

Zotac has been in the nettop and mini-PC space for more than four years now and it has managed to carve…

More...
Frontpage Slideshow | Copyright © 2006-2010 orks, a business unit of Nuevvo Webware Ltd.
Tuesday, 06 May 2008 07:30

Microsoft again claims no Blu-ray plans

Written by David Stellmack

Image

At this point it may be more of a tactical denial

Well, Microsoft is at it again: saying that games are what matters on the Xbox 360 and that it has no plans to introduce a new Xbox 360 with a Blu-ray drive. At this point it could be more of a tactical denial than anything else, as Microsoft needs to move current inventory prior to the launch of a Blu-ray console for the holiday season.

We don’t necessary agree with Microsoft’s strategy, but if you have inventory to move then you certainly don’t want to acknowledge rumors of something better in the pipeline that can negatively impact your existing inventory sales. Of course, this is understandable, but after speaking with our contacts and sources we strongly believe that Microsoft does, in fact, have a Blu-ray plan in place.

It would be foolish to think that they would not want to make sure that they are competitive with the PlayStation 3; and part of being competitive must include offering a Blu-ray drive. In the meantime, Microsoft is going to continue to say that they have nothing planned, but development will continue.

While the Blu-ray drive continues to be the story that everyone seems to be chasing we are more interested in the die shrinks and cost reduction measures that Microsoft is taking to make the console more competitive in order to engage in a slug fest this holiday season with Sony and Nintendo. Right now, we know that they are working on it, but beyond that everyone is tight lipped on what these changes might include.

Last modified on Tuesday, 06 May 2008 07:58

David Stellmack

E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
blog comments powered by Disqus

 

Facebook activity

Latest Commented Articles

Recent Comments