After declaring bankruptcy back in 2018, CaseLabs is now coming back under new management. Although it will re-locate to Sweden, new owners pledge to keep the spirit of CaseLabs alive to their best ability.
New owners had a few things to say and are taking things slowly, which is probably a good idea, and according to what they say so far, "new" CaseLabs will not forget previous products, and develop new as they move forward.
"Let me introduce myself very briefly: My name is Emil, I'm almost 37 years old, I live in Sweden, and I am the new owner of CaseLabs since October 2021. Ever since I first heard that CaseLabs went bankrupt I've been trying to buy CaseLabs' intellectual property. After a long and drawn-out process the trustee and I finally came to an agreement in the spring of 2021 and the purchase was finalized in October 2021. Since then Daniel and I have been working on bringing CaseLabs back to life again.
Daniel and I want to start slow, and not bite off more than we can chew. The ressurection of CaseLabs will happen in several stages. We've recently launched our new website which will be followed by a webshop where we will offer a selection of freshly made spare parts and accessories that are in high demand by our former customers. This is what we refer to as our "soft-launch" of our webshop.
The "hard-launch" of our webshop will happen when we feel that we have manufacturing, quality control, logistics etc under control. With the "hard-launch" we'll once again offer all our case models along with all spare parts and accessories. Basically, we'll operate just as before the bankruptcy. Since we're now based in Sweden, we're looking for partnership for the North American market to lower the shipping costs for out over seas customers. Until we've partnered up with a manufacturer we'll look into off-setting the higher shipping cost to North America with a discount.
Daniel and I are two very passionate individuals when it comes to CaseLabs. We are not content with just keeping things "as is" but want to develop CaseLabs as a brand and expand our product range. I've already talked about the planned multi-stage launch of our webshop - continuing from that we will focus on updating our existing models to "Revision A" with new functionalities and modern compatibility similar to when the SMA8 re-launched as the SMA8-A.
When our existing models are updated we'll start developing brand new models for our line-up. The team has already expressed their desire about doing a SFF model around 7-10L or ~15L. We also have ideas that don't revolve around just updating and designing cases but want to get as close as possible to offer a complete solution for everyone putting together a new system.
We are currently working on a road map to better visualise and communicate our plans for CaseLabs. With the road map you can follow the progress for the different stages and get an aproximate time frame for when the current stage is set to finish and when we're ready to move to the next stage on our road map."
New owners are also creating a web-base survey that will try to give them a better idea which parts are in demand and on what to focus in the future so feel free to head out to their website.