Published in Graphics

Nvidia is getting a lot of OEM deals

by on23 October 2008

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Gitex 2008: Smart entry-level move

We've
learned that Nvidia is making deals in the OEM market that many cannot refuse. They are selling chips below cost or at some ridiculously small margins simply to look better in the mercury date.

Nvidia is going to lose significant market share to ATI in Q3 2008 and especially in Q4 2008, and these OEM deals will show the investors that despite the situation they did well. This is a smart card that Nvidia’s management wants to play and we believe it's a brilliant strategy where Nvidia will show that despite weaker products they can still win market share.

Sometimes you need to spend money in order to make money, and this is exactly what Nvidia is doing.

Last modified on 25 October 2008
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