It looks like Amazon is aiming high and trying to fight its battles on two fronts, as the company has just unveiled its latest Amazon Fire HD tablets that will be available in 7- and 8.9-inch versions and with some impressive specifications, especially on the screen front.

The new Kindle Fire HD 8.9-inch will feature a 1920x1200 resolution IPS screen that adds up to 254ppi and a polarizing filter that should cut down glare. It runs on Texas Instruments OMAP 4470 that can be clocked anywhere between 1.5 and 1.8GHz. The new Kindle Fire HD 8.9 is 8.8mm thick and weighs around 560 grams. It is quite clear that Amazon thinks this one can go head to head with Apple's iPad, as Amazon was keen to point out that Kindle Fire HD comes with Dolby Digital Plus stereo speakers, as opposed to iPad's single speaker, as well as dual WiFi antennas for dual band 2.4GHz, 5.0GHz WiFi with MIMO. It also features 16GB of storage and has a front-facing HD camera and HDMI output.

Unfortunately, Amazon did not reveal many details about the smaller 7-inch Kindle Fire HD but one slide from the presentation hinted that these two might share many specs, which makes it an impressive competitor to Google's Nexus 7. Of course, we will know for sure as soon enough.

The most impressive announcement is the price as the 7-incher will be sold for US $199 while the 8.9-incher will go for US $299. Both are up for pre-order today and should ship on November 20th. Amazon also revealed the Kindle Fire HD with 4G LTE  32GB of storage, 20GB of cloud storage and US $10 Amazon Appstore credit that will also ship on November 20th for US $499. It appears that this one will be available on AT&T with US $49.99 per year data plan with 250MB of data transfer.