The only problem is that mortality made Jobs rethink the whole idea and practically go in an opposite direction.
Steve Jobs biographer Walter Isaacson, has recalled an exchange he had with Jobs shortly before he croaked.
"Yeah, we're always talking about following your passion," Jobs reportedly said, "but we're all part of the flow of history."
Jobs continued: “You've got to put something back into the flow of history that's going to help your community, help other people… so that 20, 30, 40 years from now ... people will say, this person didn't just have a passion, he cared about making something that other people could benefit from.”
So in otherwords, don’t follow your passion, do something that others benefit from. It is similar to the ideas being mooted by Bill Gates, the only difference was that Gates actually did something about it.
In fact rather being individualistic and thinking different, it is more socialistic and helping people. It seems that as he faced death Jobs’ realised that you are never going to be remembered from the number of shiny toys which were already heading to the rubbish dump. The only question remains as to whether Jobs considered that his shiny toys really had helped the planet. If he realised that they hadn’t then I would actually be impressed by his sudden self awareness.
Unfortunately the religious consumerist religion he created is continuing on following its passion to its inevitable shallow me-centred conclusion.