Metaverse not so much
The company which invented the reality distortion field and the rounded rectangle does not believe in the metaverse, but sees the world moving towards VR.
Powered by Snapdragon XR2 platform
Qualcomm has unveiled its new Wireless AR Smart Viewer reference design which uses the Snapdragon XR2 platform and allows OEMs and ODMs to bring new cordless AR-glasses to the market.
LED for augmented and mixed reality devices
Google has written a cheque to buy Raxium, a "five-year-old startup that develops tiny light-emitting diodes for displays used in augmented and mixed reality devices."
Stop embarrassing Apple by showing its weaknesses on foldable phones
Now that news is starting leak out about Apple’s over-priced AR the Tame Apple Press is lowering its credibility by marketing it and rubbishing the competition.
Will lean on Google
Facebook parent company Meta has stopped development of a new software operating system to power its virtual reality devices and upcoming augmented reality glasses.
Showing off at CES
Qualcomm is working with Microsoft on custom chips that would control lightweight augmented reality glasses for use by both consumers and businesses for metaverse apps.
Feed up with drinking from one poisoned chalice picks another
Apple has poached Facebook’s communications and public relations lead Andrea Schubert for its augmented reality (AR) products.
Or as the rest of the world calls them glasses
Analyst Ming-Chi Kuo claims that Apple is planning to debut its first augmented reality headset in the second quarter of 2022.
ThefFruity cargo-cult Apple has decided that augmented virtual reality is not going to be super, cool, and game-changing, and it has given up on the project.