Chief Financial Officer Blake Jorgensen said that EA is working with a partner in China to bring its battle-royale title “Apex Legends” to PC and mobile in the country. Earlier in 2019, EA revealed plans to launch the title, which had attracted 70 million players as of October, in China and also on mobile.
However, getting approval in China is a little tricky. China, which stopped approving the monetisation of new video game titles in March 2018, resumed processing applications in December that year, with a huge backlog of games awaiting approval.
EA has pushed back the release of “NBA Live” last quarter to coincide with the launch of new gaming consoles from Microsoft and Sony at the end of 2020.
Fortunately, the strong launch of “Star Wars Jedi: Fallen Order” during the crucial holiday season helped the company beat third-quarter adjusted revenue estimates.
The title, released in November, climbed its way to become the second best-selling game of December, according to data from research firm NPD.
Revenue from live services, the largest chunk of its sales, rose 41 percent to $677 million. The company expects growth for this unit to accelerate in fiscal 2022, led by a new Battlefield title.
On an adjusted basis, the company’s revenue jumped 22.9 percent to $1.98 billion, beating the analysts’ expectation of $1.97 billion.
Net income for the third quarter ended 31 December rose to $346 million, from $262 million a year earlier.