According to an announcement: “Something’s happening on 16 May, according to a flyer sent out with the tagline “Squeeze for the brilliant U.”

Word on the street is that HTC has an upcoming phone codenamed Ocean and likely to be officially called the HTC U.

It’s claimed to have a feature called “Edge Sense” involving touch sensors embedded in the frame around the phone — in other words, you could interact with the phone by squeezing it.

It has been done before by Japanese carrier NTT Docomo and that tech could launch apps, perform voice searches, and unlock itself based on pressure input around the edges.

It did not appear to go anywhere and this would be the most important customer for the technology yet.

The HTC U is rumoured to have a 5.5-inch 2560 x 1440 display, a Snapdragon 835 processor, 12MP rear and 16MP front-facing cameras, and Android Nougat 7.1.