The world might be confused because everyone is talking about Apple’s AI features, and its share prices have even increased because it is an AI leader.

However, one of Jobs’ Mob’s favourite reporters, Bloomberg’s Mark Gurman, has been talking to Apple staff who know the truth, and it turns out that the company knows it is two years behind its rivals.

Apple has already announced its AI endeavours, ironically called Apple Intelligence, but it has yet to release it to the general public. Apple appears to be testing the arrival of Apple Intelligence features with the release of iOS 18.1 next week, but the update will not include everything the company showcased on WWDC.

Instead, the company will divide the features into various updates and release the entirety until next year. We have recently covered that Apple has already started working on ChatGPT integration with Siri, and it will be made available to the general public later this year.

Mark Gurman, in his latest Power On newsletter, points out that Apple stepped into AI later than most competitors, including Google, Microsoft, and some other major players.

He insists that it is nothing to worry about because Apple will eventually catch up; however, he does not believe that it will do so through its own prowess.

Gurman states that Apple will “outsource the development process or integrate third-party language models.” In other words, it will copy and buy other people’s work.

Gurman believes that all Apple Devices with screens will run Apple Intelligence within two years. Apple recently announced the iPad mini 7, which features all the hardware requirements for Apple Intelligence, including 8GB of RAM and an A17 Pro chip. The entry-level iPad could potentially be upgraded next year with the same AI features.

We recently covered Apple’s plans to introduce a new iPhone 17 'Air' model next year with 8GB of RAM for Apple Intelligence. The iPhone SE 4 is expected to launch in Spring 2025, becoming the cheapest iPhone to feature Apple Intelligence.

However, even if Gurman is correct, it implies that Apple’s rivals are standing still or automatically giving their tech to Jobs’ Mob. Two years is a long time to play catch-up in the technology world when you have dropped the ball—ask Microsoft about the mobile revolution or failing to see it. Sure, Vole either caught up or abandoned the race, but it took longer than two years.

One might wonder why Gurman is saying such negative things about Apple. He does not believe that AI is much chopped anyway and thinks fanboys are more interested in camera functions than Apple Intelligence.