Apple still dominates the market with its A5 and A6X processors and it enjoyed a 34 percent revenue share in the second quarter. Samsung and MediaTek had about 10 percent each, although Samsung was in a slim lead. Marvell and Qualcomm also made some progress in Q2, while Intel and Nvidia are expected to gain share in the second half of the year.
"MediaTek, a late comer to the tablet applications processor market, made strong progress in a relatively short time and captured the number three revenue share spot in Q2 2013. MediaTek scored significant design-wins with Acer, Asus and Lenovo,” said senior analyst Sravan Kundojjala.
Strategy Analytics notes that MediaTek's tactics of releasing stand-alone applications processors for the tablet market coupled with its reference design know-how have propelled its share to double-digits in the tablet applications processor market.
On the whole, the tablet SoC market saw 46 percent of year-on-year growth and Q2 revenue was $759 million.